#Cinesync for game developers software#
Iconik®, an innovative cloud-native, SaaS media asset management solution, today announced it has been acquired by Backlight, a global media technology holding company backed by PSG, a leading growth equity firm partnering with software and technology-enabled services companies. Iconik Announces its Acquisition by Backlight, a New Global Media Technology Companyīacked by $200M in funding, Backlight will invest in iconik aiming to drive innovation and customer success in media asset management We believe there is a massive opportunity for ftrack to scale rapidly and we are excited to partner with such a great team.” “We are excited to help the team invest in innovation and remove the barriers for creative and customer success. “When we first met with Fredrik and the ftrack team, we were blown away by their vision and amazing achievements,” stated Ben Kaplan, CEO of Backlight. cineSync, ftrack’s desktop-based media review solution, also won a Technical Achievement Award from the Academy in 2011 and a Technology & Engineering Emmy Award in 2018. I’m incredibly thrilled about what ftrack’s strategic growth plan can bring to the product, and I’m looking forward to the roadmap of next phases for their toolset.”įtrack’s industry-trusted project management and production tracking platform, ftrack Studio, was awarded a Technical Achievement Award by the Academy of Motion Picture Arts and Sciences in February 2021 for contributions to filmmaking and post-production. “CoSA counts on our partnership with the ftrack team and their software package’s robust feature-set to make our day-to-day VFX operations smoother and simpler. “The team at CoSA are thrilled to see this new stage of ftrack’s growth,” said Jeremy Moore, Head of Production at CoSA VFX. ftrack’s customers are found in 60 countries worldwide and regularly win prestigious awards for work across film, streamed content, linear broadcasting, virtual production, gaming, animation, advertising, VR, AR, and more. ftrack was founded in 2012 by film post-production veteran Fredrik Limsäter, and celebrates its 10th anniversary this year. We believe we are now better positioned than ever to evolve our media review and team collaboration solutions and deliver innovations that will enable our customers to create even more extraordinary work in the years ahead.”įtrack is the developer of the ftrack Studio, cineSync, and ftrack Review, which are designed from the ground up to unleash the potential, productivity, and progress of creative projects.
ftrack, Backlight, and the four other forward-thinking brands in the Backlight family, share a passion for innovation, fostering fluid collaboration, and solving operational challenges in the creative industries. “As such, we are thrilled to join forces with Backlight and grow our technology through PSG’s strategic investment. “Over the last 10 years, our goal at ftrack has always been to help content creators tell unforgettable stories by powering best-in-class collaborations and streamlining processes,” said ftrack founder and CEO Fredrik Limsäter. Earlier today, Backlight announced the acquisition of ftrack and four other visionary media technology companies, all serving media, entertainment and video-forward customers with cloud-based solutions that dramatically improve every step of the media content lifecycle.
Ftrack, the developer of Academy Award and Emmy-winning project management and media review solutions for the creative industries, today announced that it has been acquired by Backlight, a global media technology holding company backed by a leading growth equity firm, PSG.
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